WHAT IS REAL SUSTAINABILITY - PLASTIC BOTTLE FROM OCEAN ON OUR SKIN... HMMM

Sometimes it feels like the world has turned upside down. Under the label “sustainable”, towels, slippers, bedding sets, cloths... all made from plastic are sold – and people buy them, believing they are doing the right thing. But are they? Are you aware how microplastics from these products slowly creep into our bodies – into our digestive system, lungs, even our brain?

One study found the equivalent of a plastic spoon inside human brain tissue (source: https://people.com/study-microplastics-found-in-brain-tissue-liver-kidneys-and-lungs-8700882?utm_source=chatgpt.com). This is not an abstract idea anymore. “Eco” labels are being slapped on everything, masking the truth. Microplastics are everywhere: in our blood, in the placenta, in our lungs – and they’re linked to immune system disruption, hormonal imbalance, heart disease, and even cancer (source: https://www.theguardian.com/environment/2025/aug/03/world-in-15tn-plastics-crisis-hitting-health-from-infancy-to-old-age-report-warns?utm_source=chatgpt.com).

Close up side shot of microplastics lay on people hand.Credit : Getty

That’s why I stay true – because I know sustainability is not a sticker.

What am I doing? A lot of things - but one of them is creating a brand based on flax linen products. Why flax?

Flax grows slowly. It’s a material that gets better with age. When it’s time to let it go, it returns to the earth without harm – to the planet or to us.

For me, it’s not about the money – money is simply energy, a reward for the things that truly matter to you. It’s about refusing to let real sustainability be drowned out by the weeds of fast trends.

Flax, Foto: Natasa Kelsin

Think about this:

The world tells us to hurry.

That speed means progress.

But real progress is a conscious decision.

It’s not about the shape.

It’s not about the price.

It’s about making a choice that heals – the body and the soul.

And when you are the one who feels the difference, when your hands touch true quality, you will understand why I’m here.

Not to sell out – but to shine a light on what choosing well truly means.

Want to feel the difference - try FEK's bedding flax linen products.

Simply contact us,

Nataša KELŠIN